The Rise of Solo Female Travellers

In recent years, the travel landscape has seen a striking shift. More women than ever are packing their bags, booking flights, and heading out to explore the world solo. According to global travel industry reports, solo travel enquiries by women have surged, with many operators noting that women now make up the majority of solo traveller bookings. But what’s behind this growing trend, and how can travel companies and destinations adapt to meet the needs of this empowered new demographic?

In this blog post, we’ll explore the reasons behind the rise of solo female travel, the unique benefits it offers, and why small group tours are becoming the go-to choice for many independent women travellers.

Why More Women Are Choosing to Travel Solo

1. Empowerment and Independence

One of the main drivers behind solo female travel is a strong sense of empowerment. More women than ever are making decisions for themselves, both professionally and personally. Travel offers a unique opportunity to assert independence, boost confidence, and experience the world on one's own terms.

For many, travelling solo is about self-discovery. Whether it’s navigating a bustling city in Southeast Asia, hiking a remote trail in South America, or dining alone in a Parisian café, these experiences can be profoundly liberating. The challenges and rewards of solo travel build resilience, self-trust, and an appreciation for one's own company.

2. Flexible Lifestyles and Priorities

Modern life offers more flexibility than ever before. With remote working, career breaks, and adult gap years becoming increasingly common, many women are prioritising experiences over traditional milestones. Travel is often at the top of that list.

Women in their 20s, 30s, 40s and beyond are embracing the opportunity to explore the world without waiting for the ‘perfect time’ or a travel companion. Whether single, divorced, widowed or simply preferring solo adventures, they’re proving that the best company on the road can often be yourself.

See Trips For Solo Women Travellers

3. Changing Social Norms

Cultural attitudes toward solo female travel have evolved. Where it was once considered unusual or even unsafe, society now celebrates adventurous women and their globe-trotting endeavours. Social media has played a huge role in this, with platforms like Instagram and YouTube showcasing female travel influencers who inspire others to take the plunge.

Increased visibility of women travelling alone has helped to normalise the idea, reduce stigma, and open up new opportunities for adventure.

Why Safety and Connection Matter

While the idea of solo travel is inspiring, it's not without its challenges. Safety is still a top concern for many women, particularly when travelling in unfamiliar or remote regions. Language barriers, cultural differences, and the isolation that can come with travelling alone are real considerations.

This is where small group tours can bridge the gap between solo exploration and a supportive travel experience.

The Benefits of Small Group Tours for Solo Female Travellers

1. Built-in Community Without the Commitment

One of the key advantages of a small group tour is the instant camaraderie it offers. Travellers can enjoy the independence of being on their own, while also having the support and companionship of like-minded people. Many solo women find comfort in knowing they’re not completely alone—there’s always someone to share a meal, a photo op, or a memorable experience with.

And importantly, you’re not locked into a single travel partner or dynamic—everyone is there to explore, learn, and enjoy, making for a relaxed and open environment.

2. Safety and Peace of Mind

Travelling in a small group provides a layer of safety and reassurance that’s hard to replicate when going it alone. Experienced tour leaders, curated itineraries, vetted accommodation, and knowledgeable local guides all contribute to a safer and more seamless experience.

For female travellers who may be hesitant about venturing into certain destinations on their own, a group tour offers the freedom to see the world without the stress of constant risk assessment.

3. No Single Supplement

One barrier that has historically affected solo travellers—particularly women—is the dreaded single supplement. Many tour operators now waive these extra fees for solo participants, especially in small group settings, making it more financially accessible and appealing.

4. Curated, Enriching Experiences

Small group tours often prioritise authentic, immersive experiences over mass-market attractions. For solo female travellers who value cultural depth and personal growth, these curated itineraries offer far more than the standard tourist trail. Whether it’s a cooking class with a local chef, a guided walk through ancient ruins, or a conversation with a women’s cooperative, these moments foster deeper connections with both people and place.

Popular Destinations for Solo Female Travellers

Certain regions are proving particularly popular for solo female adventurers—especially when paired with the structure of a small group tour. Some top choices include:

• Japan: Safe, clean, and culturally rich, with everything from tranquil temples to buzzing cities.

• Morocco: Vibrant and exotic, with group tours providing a safe way to explore the souks and Sahara.

• Italy: Food, history, and charm—perfect for solo wanderers with a taste for la dolce vita.

• Costa Rica: Adventure, eco-tourism, and wellness retreats make it ideal for a balanced journey.

• Vietnam & Thailand: Southeast Asia continues to shine with its blend of affordability, hospitality, and diverse experiences.

How Tour Operators Can Support Solo Female Travellers

As this demographic grows, so does the need for thoughtful, inclusive travel options. Here are a few ways tour companies can cater to solo women:

• Transparent safety protocols and honest destination guidance.

• Inclusive pricing models that don’t penalise solo guests.

• Female-led tours and local guides who understand women’s perspectives.

• Well-structured itineraries that blend free time with group activities.

• Supportive online communities and pre-trip communication.

Conclusion: The Future Is Female – and She’s Going Places

The rise of solo female travel isn’t just a passing trend—it’s a fundamental shift in how women see themselves and the world. It’s about agency, courage, and the joy of exploration. And for many, small group tours offer the ideal balance of adventure, safety, and community.

Whether you’re a travel company looking to reach this growing audience or a woman dreaming of your next solo journey, the message is clear: the world is waiting, and there’s never been a better time to go.

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